Question: If I MSmartCo s research and development project succeeds, then competitors may find a way to adapt and copy the underlying idea without incurring R&D

If IMSmartCos research and development project succeeds, then
competitors may find a way to adapt and copy the underlying idea without incurring R&D costs.
market competition will ultimately discourage commercialization of the new technology.
their success will be temporary because they will inevitably fall behind other innovative competitors.
they will need to find a less expensive way to add even more desirable characteristics.

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