If the adjusted trial rate for a new product is 30% and the repeat rate is 60%,

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If the adjusted trial rate for a new product is 30% and the repeat rate is 60%, calculate the total annual volume sold in a City with a population of 4 Million. Each consumer buys 10 times in a year and 2 units per purchase occasion on average.

Select one:

a.1.92 million units

b.14.4 million units

c.2.4 million units

d.16.8 million units

Related Book For answer-question

Financial Reporting Financial Statement Analysis and Valuation a strategic perspective

ISBN: 978-1337614689

9th edition

Authors: James M. Wahlen, Stephen P. Baginski, Mark Bradshaw

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Posted Date: Oct 25, 2023 07:43 AM

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If the adjusted trial rate for a new product is 30% and the repeat rate is 60%,

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Financial Reporting Financial Statement Analysis and Valuation a strategic perspective

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