If you were Troy Carter, which of the three touring options would you pursue for Lady Gaga?

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If you were Troy Carter, which of the three touring options would you pursue for Lady Gaga? Why?

2. How much money does Gaga stand to gain (or lose) under each option? In your view, do the potential rewards justify the investment?

3. What were some of the unique aspects of Gagas launch as an artist up to September 2009? How can her team best go about further developing her touring and recording career going forward?

4. How important are concert-ticket sales versus recorded-music sales for an artist like Gaga? Where should team Gaga focus its efforts in the future?

Posted Date: May 14, 2024 09:21 AM

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If you were Troy Carter, which of the three touring options would you pursue for Lady Gaga?

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