Imagine you are a digital marketer for a coffee roastery that sells its beans online and through local cafes and storefronts. The company has redesigned its website to optimize online sales and ordering, and now it wants to track how its e-store is performing. Create a template of five milestones (or stages) that you would work through with the company from set-up to tracking e-commerce sales. Note 3 business objectives that you would set and explain how you could track them using Google Analytics.

Criteria of the assignment:

1. You identified 5 milestones for the digital analytics project.
2. You identified 3 business objectives and described how to track those objectives using Google Analytics.

• Please include all your sources, citations and references..