Imagine you work for a breakfast cereal company that makes prepared products that are served cold. Your company wants to introduce a new hot breakfast cereal that would require some minimal preparation by the consumer. How would you propose forecasting initial demand for this product? Identify one quantitative and one qualitative technique. How do the techniques complement each other?

Answer rating: 100% (QA)

The initial demand of a product can be determined using demand forecasting process In demand forecas... View the full answer