Question: ime left 1 : 5 1 : 3 8 Question 1 Not yet answeredMarked out of 1 . 0 0 Not flaggedFlag questionQuestion textThe objectives

ime left 1:51:38Question 1Not yet answeredMarked out of 1.00 Not flaggedFlag questionQuestion textThe objectives of a firm should direct the operation of the marketing department but arent important to the rest of the business.Select one:TrueFalseQuestion 2Not yet answeredMarked out of 1.00 Not flaggedFlag questionQuestion textCompany objectives should lead to marketing objectives.Select one:TrueFalseQuestion 3Not yet answeredMarked out of 1.00 Not flaggedFlag questionQuestion textBrianna believes the role of her hair salon is to produce quality service and sell quality products. Brianna demonstrates the ________Blank view of marketing.a.integratedb.microc.compartmentalizedd.macroQuestion 4Not yet answeredMarked out of 1.00 Not flaggedFlag questionQuestion textA target market consists of a group of consumers who are usually quite different.Select one:TrueFalseQuestion 5Not yet answeredMarked out of 1.00 Not flaggedFlag questionQuestion textControlling the marketing plan is the first step of the marketing management process.Select one:TrueFalseQuestion 6Not yet answeredMarked out of 1.00 Not flaggedFlag questionQuestion textWhich activity is least likely to be part of marketing?a.building a facility to make furnitureb.advertising the grand opening of a new furniture storec.researching which furniture designs are popular with consumersd.determining how many pieces of furniture can be sold at different price pointsQuestion 7Not yet answeredMarked out of 1.00 Not flaggedFlag questionQuestion textMarketing plays a role in economic growth and development, in part because ita.suppresses competition.b.is only done in capitalist societies.c.pays better than jobs in finance and accounting.d.encourages research and innovation.Question 8Not yet answeredMarked out of 1.00 Not flaggedFlag questionQuestion textIn contrast to mass marketing, target marketinga.assumes everyone is a potential customer.b.focuses only on small market segments.c.tailors a marketing mix to fit some specific group of customers.d.assumes all customers have the same needs.Question 9Not yet answeredMarked out of 1.00 Not flaggedFlag questionQuestion textThe three basic tasks of all managers, according to the text, area.execution, feedback, and control.b.marketing, production, and finance.c.planning, staffing, and evaluating.d.planning, implementation, and control.Question 10Not yet answeredMarked out of 1.00 Not flaggedFlag questionQuestion textFor Tesla, a firm that makes electric cars, estimating how many competitors will make electric vehicles and what kinds they will make isa.a production activity.b.one of the universal functions of innovation.c.an example of the micromacro dilemma.d.a part of marketing the product.

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