Question: In 2 0 0 7 , Microsoft ( MS ) had a dominant share of the cell phone market. MS was displaced by Research -

In 2007, Microsoft (MS) had a dominant share of the cell phone market. MS was displaced by Research-in-Motion (RIM), maker of the BlackBerry phone, in 2010. RIM was replaced by Android phones and the Apple iPhone. For a tech company, doing the same thing is
Group of answer choices
not sustainable because the technology becomes obsolete.
not a competitive advantage because consumers expect change.
not a viable option because another company is working on the next big thing.

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