Question: In 3 - 4 paragraphs, introduce a strategy focused on growth using the marketing mix. Note in the Mobile Experts documents that the new owners

In 3-4 paragraphs, introduce a strategy focused on growth using the marketing mix.
Note in the Mobile Experts documents that the new owners are buying the business and are not in the start-up phase.
Reference the product life cycle in your marketing mix choices
Estimate what size budget you will need for marketing efforts
Write 2-3 paragraphs detailing product features/benefits
Describe the features Mobile Experts provides now and will provide to customers in the future.
Explain how these features will create value (benefits) for the target audiences.
In 2-3 paragraphs, outline your distribution (place) strategy
Describe how the distribution strategy creates value for the target.
Compare the distribution strategy to competitors.
In 2-3 paragraphs, determine pricing for Mobile Experts' services
Explain and support your use of pricing strategy.
Compare your prices and pricing strategies to competitors.
In 2-3 paragraphs, outline your promotion plan
Choose two elements (mediums) for your promotion plan
Explain how the elements of your promotion plan reaches your target in multiple ways.

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