Question: In a globally integrated marketing communications program, adaptation is: adjusting a message to local conditions. advertising in unusual media. not used in international environments. a

In a globally integrated marketing communications program, adaptation is:
adjusting a message to local conditions.
advertising in unusual media.
not used in international environments.
a form of e-commerce.
 In a globally integrated marketing communications program, adaptation is: adjusting a

Step by Step Solution

There are 3 Steps involved in it

1 Expert Approved Answer
Step: 1 Unlock blur-text-image
Question Has Been Solved by an Expert!

Get step-by-step solutions from verified subject matter experts

Step: 2 Unlock
Step: 3 Unlock

Students Have Also Explored These Related General Management Questions!