In a small town on the border between Quebec and Ontario, about 2 hours from Ottawa, the municipal governments decided to undertake a critical infrastructure project - the construction of a new bridge to replace an aging and structurally compromised one. The bridge was over a river that divided the two provinces, and the bridge was the only drivable crossing point between the two provinces for 150 km in either direction. The rebuild project was initiated due to safety concerns and the need for improved transportation in the area. The municipality hired a team of engineers and contractors to design and build the bridge. The team of engineers and the team of contractors had never worked together before. The engineering team and the municipal officials had different understandings of the key issues. While engineers emphasized the structural deficiencies of the old bridge and the need for a more robust design, municipal officials were more focused on the aesthetic aspects and the potential for the bridge to become a local landmark, a "sight to behold in the boreal forest" and a tourist destination.

During the initial design and proposal stages, communication breakdowns occurred frequently. The engineers spoke a lot of the technical issues at hand and their concerns for river pollution that would exceed the ppm for lead in the water supply, and riverbed soil stability for the bridge framework. The municipal officials presented the engineers with photos of bridges in England, Dubai, and Australia as prototypes and could not understand why this bridge couldn't be the same. The engineers reinforced safety, efficiency, and technical soundness, while the politicians and local officials were deeply concerned with how the bridge looked and how fast it could get done so that the populations on both sides could see their tax dollars at work. The politicians ended up speaking directly with the contractors and made decisions about materials, placement of the redesigns were made without sufficient input from the engineering team, leading to a lack of alignment between the project's technical requirements and the decisions taken by the municipal authorities. The bridge construction began in the autumn but was quickly halted after the support structure was found to have shifted after parts of the river ice floe patterns altered the heights and positions of the support posts in the river bed. 

Give me a description essay to describe the kinds of communication and cultural failures that occurred in the above scenario. Please pay special attention to discursive frames, culture, language and audience.