In assignment $2,$ when undertaking the brand$-$building process to develop the building blocks and their sub$-$dimensions for the B honey brand $($or your alternatively, your business brand$),$ how did you assess which factors or attributes be integrated into the model? In addition, based on your research and findings, how do you believe the brand is contributing to the $$brand value chain$$ in achieving its objectives in terms of the $$customer mind$-$set$?$ What important strategic implications did you recommend to the Bega Group $($or alternatively, to your business brand$)?$