In Case Study $12,$ we saw an example of an advertisement of Coke where the brand was trying to build a deeper connection with its consumers and build a social community of Coke lovers. What was Coke$$s strategy for achieving this goal? $[$You can choose more than one option.$]$

Group of answer choices

Coke changed the color of the drink.

Coke changed the flavor of the drink.

Printing consumers$$ names on the bottles help consumers socialize with other Coke buyers and build a Coke lovers$$ community.

Coke printed consumers$$ names on the bottles so that it feels like Coke knows its customers personally.