In Chapter $2,$ we learned about conducting an environmental scan in which we evaluate the market trends that have the LTime let $122214$influence our organization's success within the market. We looked at several categories of external trends and these categories can be remembered using the acronym of CREST and $/$ or PESTEL.Considering the organization that was introduced above, choose three $(3)$ different categories and for each category chosen$1.$ Identify one potential trend that would be important for this specific organization to monitor $(1$ mark$)$;$2.$ Explain why this trend is important and how changes to this market trend may cause marketers to consider changing ther marteing strategy based on this trend $(2$ marks$)$; and$3.$ Identify a source of where you may find further information on this market trend $(1$ mark$).$Students will complete this response in paragraph form for three $(3)$ different environmental scan categories for a total of $12$ marks