Question: In class, we developed a simple model with mug utility and money utility, and we derived implications for the reservation values of buyers, sellers, and

In class, we developed a simple model with mug utility and money utility, and we derived implications for the reservation values of buyers, sellers, and choosers in endowment-effect experiments. This question asks you to think through several variants of that model. For all parts, assume that the person has wealth w=$15,000, and that (Total Utility)=(Mug Utility)+(Money Utility).
(a) Let's begin with the case studied in class: Suppose that money utility is um(m)=m, and that mug utility is u(c,r)=c+v(c-r) where
v(x)={mug**xifx0mug**mug**xifx0.
(i) Derive the reservation values for buyers, sellers, and choosers as a function of ,mug, and mug.
(ii) Discuss how and why the three types differ. If it helps, consider the special case when =3,mug=0.5 and mug=5.
(b) Now, let's introduce loss aversion over money: Suppose that mug utility is as in part (a), but now suppose that money utility is um(m,rm)=m+vm(m-rm) where rm=w and
vm(x)={money**xifx0money**money**xifx0.
(i) Derive the reservation values for buyers, sellers, and choosers as a function of ,mug,mug,money, and money.
(ii) Discuss how and why the three types differ. If it helps, consider the special case when =3,mug=0.5,mug=5,money=0.3, and money=4.
(c) Next, instead of assuming loss aversion over money, let's assume diminishing marginal utility from money: Suppose again that mug utility is as in part (a), but now suppose that money utility is um(m)=15,000**lnm. To simplify things, assume that =3,mug=0.5,mug=5.
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(i) Derive the reservation values for buyers, sellers, and choosers.
(ii) Discuss how and why the three types differ.
(d) Finally, let's keep diminishing marginal utility from money, but now eliminate loss aversion over mugs: Suppose that mug utility is u(c)=3.5c, and that money utility is um(m)=15,000**lnm.
(i) Derive the reservation values for buyers, sellers; and choosers.
(ii) Discuss how and why the three types differ.
In class, we developed a simple model with mug

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