In Japan, for example, it is common to bow when greeting someone, with the nature of the bow $($how deep and

how long$)$ being determined by the nature of the occasion and the social connection of the persons involved.

a$)$ Discuss the business protocols that you should know to avoid unpleasant situations when doing business in

Japan. $(5$ discussions x $10$ marks $=50$ marks$)$

Suggested answers:

$$ Assessing the context

$$ Communication and context

$$ The multinational business context

$$ Conflict management

All points must be well$-$supported with reliable sources and examples.