Question: In new product development, A . ideas are screened only for their technical value B . failures are extremely rare C . screening helps weed

In new product development,
A. ideas are screened only for their technical value
B. failures are extremely rare
C. screening helps weed out concepts that have little chance to make it to market
D. successes come more frequently than failures
E. estimating commercial success means deciding
In new product development, A. ideas are screened only for their

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