Question: In order to get into a customer's consideration set, a retailer should limit the information provided to customers on its website. develop.programs to ensure that
In order to get into a customer's consideration set, a retailer should
limit the information provided to customers on its website.
develop.programs to ensure that customers remember them.
target its offerings toward satisfying hedonic needs.
encourage crossshopping.
limit the options for return and moneyback guarantees.
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