Question: In preparing for a call with a new account, a publicly traded company in the industrial manufacturing industry, you want to familiarize yourself with their

In preparing for a call with a new account, a publicly traded company in the industrial manufacturing industry, you want to familiarize yourself with their business. There are several sources to help you gain market knowledge, but your current goal is to understand the company

s profitability over the most recent year. Which of the following sources offers the best option to understand a potential customer

s profitability?

Group of answer choices

Income statement

(

earnings reports

)

About us section on the company

s webpage

Managerial discussion section from the

10 -

K report

Industry research reports

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