In the case, how did AnswerDash prove its value to the customers (such as business performance with/without AnswerDash):

Group of answer choices

Customers' estimation

A/B testing

Prof Wobbrock and Ko's own research

Independent marketing research

Next

In Mid-2013, how many pricing tiers they planned to offer?

Group of answer choices

5 tiers

One price for all the customers

4 tiers

3 tiers

"If a customer reached the cap of user "tab clicks" based on the tier they had signed up for, the end-user would not be able to use the AnswerDash tool"

Is this statement true or false?

Group of answer choices

True

False

Which of the following statement is false?

Group of answer choices

AnswerDash increased RedAwning's sales conversion by 31%

AnswerDash reduces 67% support tickets for PetHub

AnswerDash increased TireBuyer's revenue by 11.5% ~ 13%

10% of the web visitors would need customer support

The economic value AnswerDash provides for customers does NOT include:

Group of answer choices

Certification from AnswerDash that the website is trustworthy

Reduce cost by having less customer support tickets

Increase profit by having less shopping cart abandonment

Reduce website visitor's frustration, and increase the likelihood of future website re-visit