In the chart below are two totally different Target Markets for a coffee maker $($includes espresso and other similar product$).$

Target Market $1$ Target Market $2$

Demographics M$,22-25,$ single, some college F$,45-55,$ married, college educated

income $=$ $$25,000/$ yr income $=$ $$1,000,000/$ yr

Geographics Cincinnati, OH; Suburban Chicago, IL; Urban

Psychographics introvert, socially conscious extrovert, socialite, brand$-$conscious

Usage $/$ Benefits Every morning to get started, value when she needs to wake up; partner is a heavy user

Your assignment is to use the $4$ P$\text{'}$s and design a coffee maker $($or any other similar product$)$ that would appeal to the first target market then reposition it into a totally different product that would appeal to the second.

Describe your decision$-$making for each element of the mix to reach the first target market. Use headings!!! Product, Price, $...$ Be VERY detailed for each element.

Then do it again to create a completely new offering for the second target market.

Find and include images for both as visual examples.