Question: In the context of positioning errors, when consumers have only a vague idea about the company and its products, and do not perceive any real

In the context of positioning errors, when consumers have only a vague idea about the company and its products, and do not perceive any real differentiation, it is called

________

Blank.

Multiple Choice

repositioning

overpositioning

underpositioning

uninformed positioning

fuzzy positioning

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