Question: In the customer relationship management process, after data has been stored, computer programs can analyze the data to search for meaningful trends that the company

In the customer relationship management process, after data has been stored, computer programs can analyze the data to search for meaningful trends that the company can use to build customer relationships. This analysis process is called

Multiple Choice

a) trend modeling.
b) predictive modeling.
c) data trending.
d) data warehousing.
f) data mining.

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