In the lecture for Chapter $3,$ Dr$.$ Jarvis discussed several reasons why services matter. Which of the following is one of those reasons?

Multiple Choice

$$ The service sector makes up the biggest: percentage of both the US and world economies, and it is still growing dramatically

$$ Manufacturing firms can use services as a differentiation strategy in competitive markets

$$ Customer satisfaction and loyalty are driven by service excellence

$$ Services can provide high profit margins and growth potential for a firm