Question: In the sneaker business, Heelys practiced _ _ _ _ _ _ _ _ Blank positioning when it introduced a line of Heelys sneakers that

In the sneaker business, Heelys practiced ________Blank positioning when it introduced a line of Heelys sneakers that came with an imbedded, detachable wheel in the shoes heel marketed to young teens.
Multiple Choice
repositioning
parallel market
reflexive
differentiation
head-to-head

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