In the study of consumer behavior, researchers collect responses from everyday people like you and me....

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In the study of consumer behavior, researchers collect responses from everyday people like you and me. These consumer responses primarily include: thoughts, beliefs, and cognition feelings, emotions, and attitudes emotions, cognition, and behavior motivation and behavior researchers are really only concerned with behavior In the study of consumer behavior, researchers collect responses from everyday people like you and me. These consumer responses primarily include: thoughts, beliefs, and cognition feelings, emotions, and attitudes emotions, cognition, and behavior motivation and behavior researchers are really only concerned with behavior

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