In this assignment, you will identify your chosen product's current Sales Promotion & Public Relations Strategies by researching each of the following categories. You can select a B$2$C or B$2$B product. If you select a B$2$B product, you can also discuss Direct Selling.

Important, WRITE YOUR PRODUCT BRAND AT THE TOP OF PAGE, Thanks.

Most of these responses will be instinctive or based on own observations. some might require some research. You can submit a Word file attachment or answer in the text box. Minimum Length is $1$ page, College writing.

Select a product that utilizes traditional advertising and merchandising.

$1.$ Describe a minimum of $2$ examples from the Types of Sales Promotion mentioned below:

Coupons

Loyalty Programs

Sweepstakes$/$contests

Rebates

POS displays

Premiums

Other

$2.$ How Does your company$/$product utilize Publicity or Public Relations. The company as a whole may promote public relations to cover all products. In another words, some companies attempt to improve overall image. Explain your answers with examples.

Press Releases

Grand openings

Sponsorships

Damage Control

Product Placements

Promote positive Image