In this Project you'll get started on creating your internationalization plan. Step 1 Choose a product service to internationalize your business Choose a country to go to ? Step 2 Analysis Exporter Check List Is there already a market for the product? What is the market price? What is the sales volume for that product? Who has market share, and what are the shares? What is the location of the market, what's its size and population? What are the climate, geography, and terrain of the market country? What are the economics of the country, its gross national product (GNP), major industries, and sources of income? What is its currency? How stable is it? Is barter commonplace? Who are the employees of the country? How much do they earn? Where do they live? Is the government stable? Is it friendly to your nation? Does the country have a good credit record? What are the tariffs, restrictions, and quotas? What are the other barriers to market entry, such as taxation ? What language is spoken there? Are there dialects? Does the business community speak English? How modem is the country? Do people there use the Internet? Do they have electric power? How do they move their goods? How good is the hard infrastructure (roads, trains, etc.)? What about the soft infrastructure (schools, etc.)? Does the country manufacture your product? How much does it produce? How much is sold there? What kind and how much advertising is generally used? Are there local advertising firms? Are there trade fairs and exhibitions? What distribution channels are being used? What levels of inventory are carried? Are adequate storage facilities available? Who are the customers? Where do they live? What influences the customers' buying decisions? Is it price, convenience, or habit? What kinds of services are expected? Is the custom to throw away or repair? Can repair services be set up