In what ways does developing a buyer persona help an organization in its marketing efforts? How did
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Question:
In what ways does developing a buyer persona help an organization in its marketing efforts?
How did you determine what questions to ask in the four sections of the template (who,what,why and how) in relation to the persona profile check list you developed for the tate?
- what strategies would you recommend that the tate use to research a buyer persona and create a target customer profile?
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Entrepreneurship Successfully Launching New Ventures
ISBN: 9780132555524
4th Edition
Authors: Bruce R. Barringer, R. Duane Ireland
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