Question: In what ways have the current Pandemic changed the environments that marketers are operating? Why is studying the population an important function for marketers? Explain

  1. In what ways have the current Pandemic changed the environments that marketers are operating?
  2. Why is studying the population an important function for marketers? Explain how marketers have changed the way they approach millennials and generation z consumers
  3. Highlight the cultural shifts that have resulted from economic globalization.

4. Using the Consumer Decision-Making Process outline a purchase that you made.

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