In Wk$.2$ you compieted a SWOT analysis on a successful company that demonstrated a susta natile competitive advantage in the markeipiace. Now, you will shitt your forus to look at a compary that is failing or experlencing challenges in the ared of financial performance.

Select and research a compary that is having financial difficulties or is on the brink of bankruptcy.

Review "Where Cam IFind a Companys Annual. Report and its SEC Filings?" trom Investopedia.

You can also$)$ access specific information about a variety of businesses in the liniversity Library by searching the following databases:

University Library $>$ Research Databases $>B>$ Business $5$ource Complete

University Library $>$ Research Databases $>E>$EDGAR

University Library $>$ Research Databases $>P>$ Plurkett Research Online

Conduct a strategic analysis of the com pany's ciurrent financlal operations. Determine strategles for achieving a sustainable competitive advantage in the marketplace and increasing firuncial pertormance.

Write a $1\mathrm{.}050-$ to $1,400-$word analysis. When writing your anslysis, complete the following:

Evaluate the compary's current financial plan. Including charts and$/$or graphs showing financlal data from the strugging company; and make recommendations for improsement.

Determine strategies for achieving a sustainable competitwe advantage in the marketplace and increasing financlal performance,

Create a plan to implement the strategirs you selected.

Include APA$-$formatted. in$-$text citatioris. and a reterence pagt with at least $3$ sources.