Question: In your own words please, no plagiarizing: #03/A Identify two types of primary and two types of secondary data resources that are available for conducting

In your own words please, no plagiarizing:

#03/A

Identify two types of primary and two types of secondary data resources that are available for conducting market research, specifying which methods can be used to gather each of those two types of data. [CO5 / M05-02] (Chapter #05, Video: Burger King Shocks Customers, & Video: Market Research Teens Rank Top 5 Spicy Chicken Sandwiches)

#03/B

Explain how you would use primary and secondary data in developing the marketing strategy for a hospitality, travel or tourism business. [CO5 / M05-3] (Chapter #05 & Video: 7 Ways to Conduct Market Research with Little Money)

#03/C

Explain the buyer decision process, and identify the sequential steps involved, that a consumer would follow when considering the purchase of a hospitality, travel or tourism experience. [C03 / M06-02] (Chapter #06, Video: 10 Reasons Why McDonalds is so Popular, & Video: 5 Stages of the Consumer Decision Making Process and How its Changed)

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