Question: include a set of methods facilitated by technology that utilize individuallevel and market - level data to identify and communicate meaningful patterns within the data

include a set of methods facilitated by technology that utilize individuallevel and market-level data to identify and communicate meaningful patterns within the data for the purpose of improving marketing-related decisions.
Customer decision systems
Computer management systems
Marketing databases
Structured surveys
Marketing analytics
include a set of methods facilitated by technology that utilize individuallevel

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