Question: ___ include setting objectives in concrete, adjusting the size of the sales force to meet changes in the firms' marketing plan and the marketing environment,
___ include setting objectives in concrete, adjusting the size of the sales force to meet changes in the firms' marketing plan and the marketing environment, attracting and hiring effective salespersons, developing a training program, formulating a fair and adequate compensation plan, motivating salespersons to keep productivity high, defining sales territories and determining scheduling and routing of the sales force, and evaluating the operation holistically. Group of answer choices Sales management tasks Product management tasks Sales promotion tasks Top management tasks
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