Question: Individual Decision - Making: Herbert Simon distinguishes between two models. Which model proposes that decision - maker maximize benefits by systematically searching for and considering
Individual DecisionMaking: Herbert Simon distinguishes between two models. Which model proposes that decisionmaker maximize benefits by systematically searching for and considering all possible alternatives before selecting the optimal one; the model assumes that decisionmaker has complete information about all possible alternatives and is able to process the information in an accurate, unbiased way.
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