Individual Exercise II (Submission Due: Oct.22) 1. Explain VIRO framework (see Week 3 session), and apply the VRIO Framework in the following settings. Will the actions described be a source of competitive disadvantage, parity, temporary advantage, or sustained competitive advantage? Explain your answers. a. Procter and Gamble introduces new smaller packaging for its laundry detergent, Tide. b. American Airlines announces a 5% across-the-board reduction in airfares. c. The New York Yankees sign All-Star pitcher Randy Johnson to a long-term contract. d. Michael Dell uses the money he has made from Dell Computers to purchase the Dallas Cowboys football team