Individual Project $1$: Stakeholder Analysis Exercise

Please select a recent $($since the year $2000)$ public issue with a real$-$world company and

conduct a stakeholder analysis based on the material we have. Use your analysis to answer the

following questions:

What are the company's relevant market and non$-$market stakeholders? Please select at

least FIVE. $20$ points

What are the various stakeholders' interest? Please indicate if each stakeholder would

support or oppose the company's stated course of action, and to what extent. $20$ points

What sources of power do the relevant stakeholders have? $20$ points

Based on the information you have on the case, draft a stakeholder map. Be sure to

show each stakeholder's position on the issue $($support$/$oppose$)$ and their degree of

salience. Based on this map, please write one paragraph $($at least $100$ words$)$ explaining

what conclusions can be drawn. $30$ points

What do YOU think the company you selected should do in the situation? If the case has

already resolved itself, what would you have done differently? Please write one

paragraph $($at least $100$ words$)$ explaining your position. $10$ points