Question: Individual Task In the age where technology is almost everywhere, businesses try to reach a broader audience base to increase sales. With internet improving every

Individual Task

In the age where technology is almost everywhere, businesses try to reach a broader

audience base to increase sales. With internet improving every day, companies are now

posting advertisements on several websites and social media platforms for people to view

and interact with their organization. How blockchain technology can solve this problem?

[5 Marks]

Q1. Explain your strategies in detail

Advertisements are vital as they focus on displaying brief information about a company. Even after trying to reach a global audience, companies face the problemn of their ads subjected to fraud bot traffic and not being viewed by its target audience. This lack of transparency causes a loss of trust between companies and digital advertising platforms, eventually lowering the sales for their business. How blockchain technology can solve this problem? [5 Marks]

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