Question: Industry Analysis (Part 1) Assignment Summary: The Industry Analysis allows businesses to access the current business landscape. Your team will better understand where your business

Industry Analysis (Part 1) Assignment Summary: The Industry Analysis allows businesses to access the current business landscape. Your team will better understand where your business stands in the market and against competitors. In chapter 2. you learned about conducting a Situation Analysis (SWOT analysis, environment scanning and competitive advantage). This assignment will allow your team to see how concepts are applied in real-life scenarios. Instructions: 1. Do review the entire Industry Analysis 2. Discuss/Decide on a product that your group will like to bring to the market IT MUST BE A PRODUC . 1. I have listed some possible ideas within three industries: 1. Fashion 1. A clothing line accessories (bags, shoes, eyewear 2. A company that went out of business 3. Example: American Apparel 2. Hospitality 1. Boutique hotels and other lodgings 2. Spas 3. Nightclubs 3. Automotive 1. Rims 2. Cars 3. If you decide to do a car, choose one that is no longer popular and relaunch it in a specific region international or nationwide within the 4.5) 1. Example: Volkswagon Beetle relaunch in Asia 1. Do they have a need for smaller cars? 1. Are streets narrower

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