Instruction: 1. Choose a local grocery store or large discount store in MALAYSIA with which most you
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Question:
Instruction:
1. Choose a local grocery store or large discount store in MALAYSIA with which most you should be familiar.
- Identify features of the layout of that store.
- Does the store employ any of the five retail layout strategies identified in lesson?
- As consumers, do you have any positive or negative impressions about the layout?
- Provide comments on the respective layouts.
- Identify 2 competitors, which layout features stand out?
- Which layout features seem to be in place for efficiency vs. aesthetics?
- Is there anything that is not appealing of that store?
- Does something about the layout in particular cause the customers to choose that store over others?
- Is there anything that should be changed?
Provide a report of the input above. Requirements of thousand to two thousand words count.
OTHER INSTRUCTIONS:
- Students are required to refer to a few webs or link to produce high quality input.
- Reference Requirements: American Psychological Association (APA) latest edition is the strict and standard referencing style used within the Faculty. Harvard Referencing is also acceptable based on discussion with facilitator.
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