Question: Instructions: Answer the following questions. Each question values 5 marks 1 . Explain any Two ( 2 ) of The Seven Philosophies for Building Great

Instructions: Answer the following questions. Each question values 5 marks
1. Explain any Two (2) of The Seven Philosophies for Building Great Customer Experiences
2. State the difference between customer experience and customer service
3. State the difference between the physical customer experience and the emotional customer experience.
4. You are purchasing a house for yourself. Discuss the likely activities occurring at the purchase interaction stage of the customer expectation cycle.
5. Explain the figure below.
6. To understand and provide the real customer experience demands a paradigm shift; Explain.

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