Instructions

Objective$$

Create a detailed Instagram posting plan for the Reel developed in the previous assignment.$$

Your plan should focus on optimizing the content for maximum engagement, including captions, hashtags, posting times, and engagement strategies.$$

Instructions

Your Canva presentation must include $4-5$ slides covering the following:$$

Slide $1$: Overview of the Reel$$

Brief description of the Instagram Reel.$$

What is the theme or message of the Reel?$$

Slide $2$: Caption Strategy$$

Write three captions for your Reel:$$

Start with a hook: Grab the audience$$s attention in the first line.$$

Add value: Provide context, a tip, or a story.$$

End with a call$-$to$-$action $($CTA$)$: Encourage viewers to take action

Example: watch the championship, go to a website, etc.$$

Slide $3$: Hashtag Strategy$$

Include a mix of:$$

Branded hashtags: Unique to the brand. Example: #UFX #UFXChampionship$$

Niche hashtags: Specific to the audience or industry. Example: #Calisthenics.$$

Trending hashtags: Currently popular and relevant $($if any$)$

Slide $4$: Optimal Posting Time$$

Research and suggest the best time to post the Reel:$$

Example: "Post on Tuesday at $6$ PM for maximum reach and engagement based on audience insights."$$

Slide $5$: Engagement Strategy$$

Outline how the brand will interact with the audience after posting the Reel:$$

Respond to comments with meaningful replies.$$

Use Instagram Stories to amplify the Reel with polls, stickers, or countdowns.$$

Example:$$

"Within the first hour of posting, reply to all comments to boost visibility. Use Stories to ask, $$Which team do you think will win the championship?$$ with a poll sticker."