Question: Instructions submit a Public Relations Plan for a library or archives institution in ghana of your choice It is highly encouraged that the PR plans
Instructions
submit a Public Relations Plan for a library or archives institution in ghana of your choice It is highly encouraged that the PR plans include the RACE model as well as a situation, SWOT and/or organisation analysis, audience analysis, goals and objectives, messages and/or themes, strategies and tactics (including evaluation measures), budget, and timelines. PR plans should be no more than 2 pages in length. PR plans will be graded based on students' demonstrated understanding and application of the RACE (research, actions, communication, evaluation) process and other theories and concepts discussed in class.
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