Instructions

Your assignment is to create an ad for a product that appeals to busy college students by making their student life more efficient and productive (please be professional). This could be an ad for an already existing or new product. Pease note that the ad needs to include your original messaging geared toward your specified target market and product/service focus. Please do not merely copy an existing ad. The format of the ad can consist of a flyer, brochure, social media post, radio ad, video, etc. Please keep in mind the message that you are trying to convey, the product/service details of importance, and your specific call to action (what do you want your customer to do upon seeing/hearing/reading the ad?). Please review 11 Simple Tips for Creating an Effective Ad for added information.

Create an Advertisement Rubric Instructions: Address the problem statement assigned. When creating the ad, please keep in mind that this is a business class and that your analysis/illustration needs to be driven by the business knowledge you have gained in this class. If you are unsure about a concept or do not remember, it is your responsibility to research the answers using credible sources before submitting your file to the Dropbox. Grading Rubric: 23-25 Ad clearly identifies product and needs or wants that product will satisfy. Clearly stated call to action. Professional depiction of product/service and solution provided. Student located and read additional credible, relevant, and timely material to support assignment. No grammatical errors or typos. APA format for in-text citations and references (if applicable). 18-22 Ad identifies product but not needs or wants that product will satisfy. Stated call to action with minor edits. Depiction of product/service and solution provided with minor edits. APA format for in-text citations and references with minor edits (if applicable). 16-17 A less-than-adequate engagement with the subject/topic or demonstrates a lack of understanding. Product not clearly identified. Missing or incomplete call to action. APA format for in-text citations and references with minor edits (if applicable). 1-15 Product not identified. Problem statement not addressed. Missing call to action. Ad merely copied from existing product or service. 0 No assignment was submitted