Question: Integrated marketing communications ( IMC ) programs coordinate a variety of promotion alternatives to provide a: Select one A . Promotional channel B . Unique

Integrated marketing communications (IMC) programs coordinate a variety of promotion alternatives to provide a:
Select one
A. Promotional channel
B. Unique statement of purpose
C. Consistent message across audiences
D. Media mix useful to all types of companies
E. Marketing matrix
Integrated marketing communications (IMC) programs coordinate a variety of promotion alternatives

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