Interactive session: technology the tension between technology and human decision makers. Big data and analytics have swept the business world, and the professional sports industry is no exception. Baseball, football, soccer, hickey, tennis, and even sailboat racing are finding ways to analyze data about players and competing teams in order to improve performace. Baseball has its own statistical analysis discipline called sabermetrics, first popularized in the popular book and film Moneyball. Why is it important to combine human observations and ingenuity along with big data analytics? How can decision makers make better decisions by using the combination of the human aspect and data analytics together? How did Starbucks suffer from not properly using its data from geographic information systems with sufficient expertise in $2007$ and $2008?$ Do you think humans make better decisions than the support systems they utilize? In what ways have decision support systems helped or hindered you?