Question: Interim Assessment Apply the knowledge acquired from this lecture and start writing your group business plan on the following: Venture's identity Motivation for starting the

Interim Assessment Apply the knowledge acquired from this lecture and start writing your group business plan on the following: Venture's identity Motivation for starting the venture Mission statement Merchandize Management Market (incl. market research findings) NB: Each group will be required to develop its business plan on these six segments as the interim assessment and also for the pitching

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