Internet Case 20.4 Using the SEC EDGAR Database

(MUST POST FIRST) Initial Post As an employee, write an internal memo to your manager addressing the following:

Visit the home page of The Securities & Exchange Commission at the following address: www.sec.gov

Use EDGAR to locate the most recent 10-K by researching an automotive company of your choice on the Internet and examine its consolidated income statement. WRITE A MEMORANDUM INCLUDING

1. In the most recent year reported, what percentage of the companys total revenue was from financial services?

2. In the most recent year reported, what was the companys gross profit as a percentage of automotive sales?

3. How might the companys sales mix (e.g., trucks, cars, sport utility vehicles, etc.) influence its profitability?