Introduction

Include information about your organizational client $$Organization overview$,$ in which the work will be done for it$,$ and short description of the project.

Identify Strategic Issues

These issues can be problems, opportunities, market shifts or anything else that is keeping you awake at night and begging for a solution or decision.

Conduct an Environmental Scan

Identify Political, Economic, Social and Technological trends in your environment.

Conduct a Competitive Analysis $$Competitors$$

Who they are? Their strengths & weaknesses?

Identify Opportunities and Threats

Opportunities

List and explain the external factors in your business environment that are likely to contribute to your success.

$1)$ Opportunity $1$

$2)$ Opportunity $2$

$3)$ Opportunity $...$

Threats

List and explain the external factors that you have no control over. You may want to consider putting in place contingency plans for dealing them if they occur.

$1)$ Threat $1$

$2)$ Threat $2$

$3)$ Threat $...$

Identify Strengths and Weaknesses

Strengths

List and explain the internal, positive factors of your company.

$1)$ Strength $1$

$2)$ Strength $2$

$3)$ Strength $...$

Weaknesses

List and explain the negative factors that detract from your strengths. These are things that you might need to improve on to be competitive.

$1)$ Weakness $1$

$2)$ Weakness $2$

$3)$ Weakness $...$

Customer Segments

Defines the customer Segment$/$s$,$ people or organizations your organization aims to reach or serve. Who are we providing value to$?$

Develop SWOT Analysis

Strengths Weaknesses

Opportunities Threats

Figure $1$ SWOT Analysis

Recommendation

When identifying recommendations to make, consider how you can leverage your unique strengths in the current environment? how you are going to beat your competitors?

the company is :Gulf Petrochemical Industries Company $($GPIC$)$