Introduction (summary and background of case study, example: Amazon Bank) Company history is provided in the...

 

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Introduction (summary and background of case study, example: Amazon Bank) Company history is provided in the first half of the case. draw a growth path and illustrate vision, mission and strategic objectives of the organization. Issues (3 issue from case) amalina & sharifah Delineate problem to solve Example: How should Telenor move forward in Serbia? Who should be the target segment? Distinguish features from competitors (current market analysis + segmentation) imran & sheikh how should Telenor enter the market? how extensive of a customer experience should they offer? Introduction (summary and background of case study, example: Amazon Bank) Company history is provided in the first half of the case. draw a growth path and illustrate vision, mission and strategic objectives of the organization. Issues (3 issue from case) amalina & sharifah Delineate problem to solve Example: How should Telenor move forward in Serbia? Who should be the target segment? Distinguish features from competitors (current market analysis + segmentation) imran & sheikh how should Telenor enter the market? how extensive of a customer experience should they offer?