Question: involves giving non - humans BOTH human - like traits and human - like form ( e . g . , AllState's Mayhem ) Brand

involves giving non-humans BOTH human-like traits and human-like form (e.g., AllState's Mayhem)
Brand dimensionality
Brand personification
Brand diversification
Brand anthropomorphism
involves giving non-humans BOTH human-like traits and human-like form (e.g., AllState's

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